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Thursday, December 26, 2024

DESPERADOS’ BOLD NEW COLLECTION LAUNCH

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This event wasn’t just a showcase; it was a celebration of bold self-expression under the Desperados’ Designed for the Unusual campaign.

TRANSFORMATION OF W BAR

W Bar was transformed into a playground of creativity with neon lights and edgy visuals setting the perfect scene. The newly designed merchandise, including bucket hats, jackets, t-shirts, and crop tops, was vibrant and daring, reflecting the spirit of individuality.

THE EVENING’S HIGHLIGHTS

  • DANCE PERFORMANCE: The night began with an exhilarating dance performance that energized the room.
  • RUNWAY SHOW: Models showcased fresh pieces, featuring statement-making jackets, funky bucket hats, and edgy crop tops. The collection embodied streetwear with a bold twist.

LADIPOE’S PERFORMANCE

The event peaked with a live performance by Nigerian rapper Ladipoe, a key figure in the campaign. His dynamic set and stylish appearance in one of the collection’s pieces underscored the evening’s theme of fearless creativity.

EVENT RECAP

From the dance performances and runway showcase to Ladipoe’s unforgettable set, the launch perfectly captured Desperados’ essence. The collaboration with Cruise Gang is a tribute to those who embrace life’s adventures and stand out with confidence.

FOLLOW FOR MORE

For more details on the collection, follow Desperados on social media @desperadosng.

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